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“A logo is not a brand unless it’s on a cow.”
Sean Adams

“Design is the silent ambassador of your brand.”
Paul Rand

“The creation of a thousand forests is in one acorn.”
Ralph Waldo Emerson

“Branding is the process of connecting good strategy with good creativity.”
Marty Neumeier

“Good design is actually a lot harder to notice than poor design, in part because good designs fit our needs so well that the design is invisible.”
Don Norman

“In every walk with nature one receives far more than he seeks.”
John Muir

“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”
Seth Godin

“Content precedes design. Design in the absence of content is not design, it’s decoration.”
Jeffrey Zeldman

“Study nature, love nature, stay close to nature. It will never fail you.”
Frank Lloyd Wright

“Design is one of the few disciplines that is a science as well as an art. Effective, meaningful design requires intellectual, rational rigor along with the ability to elicit emotions and beliefs. Thus, designers must balance both the logic and lyricism of humanity every time they design something, a task that requires a singularly mysterious skill.”
Debbie Millman

“Many go fishing all their lives without knowing that it is not fish they are after.”
Henry David Thoreau